Marketing
Define Co. is a marketing consultancy built exclusively for business aviation companies. The work covers brand and messaging, social growth, trade show planning, website structure, and print and digital ad placement, but the real goal is marketing that keeps running long after the engagement ends.
Most aviation companies aren't unclear about what they do. They're unclear about how to say it. Define Co. starts with discovery, builds the plan alongside the client's team, then trains and documents everything so that team owns the work going forward. That's what sets it apart from agencies built to keep clients dependent instead of capable.
Founded by Emily Hamilton after 12+ years building marketing from the ground up inside business aviation, Define Co. exists because most teams don't need another vendor to manage. They need a marketing department that grows with the company instead of needing rescued every time it does.
Based in Spartanburg, South Carolina.
